Latest in: Prioritisation
Featured Image

Avoid the RICE Trap: How Smart PMs Win Customer and Business Impact

RICE is a popular prioritisation framework — but it leaves out one critical factor: business impact. In this post, I introduce BRICE, an evolution of RICE that helps product managers balance customer value with …
gravatar
 · 
28 March 2025
 · 
7 min read
Thrivve Partners